Friday, September 11, 2009

Peninsula Beauty Builds On Yesterday's Success Through Expectations Of Tomorrow's Growth

Announcing the New Peninsula Beauty Store Opening in Burlingame

Personal aspirations, career planning and financial goals have always been what set Lori Silverstein apart from other retail beauty store owners. Over the years, she has maintained her strategic focus on how to keep her 10 Peninsula Beauty stores in the forefront of consumers, grasping every opportunity to increase and enrich product selection while providing an enjoyable shopping experience. So, when the market went soft, Lori made the hard decision to embrace the current dubious economic situation by expanding her former Burlingame location to a larger space with an increased appeal to a younger audience.

In celebration of Peninsula Beauty’s 50th SALE-abration, a grand opening of this new Burlingame Peninsula Beauty store will take place from 5:00 to 7:00 pm on Thursday, September 24th, joining city officials, loyal customers and select guests. Mayor Keighran will cut the ribbon to the new store at 5:30 pm, introducing the community to entertainment, hors d’oeuvres and bubbly. The new store is just one of the many enhancements that Lori is introducing throughout her 50th anniversary’s SALE-abration.

According to Lori Silverstein, CEO of Peninsula Beauty, “Our company offers a long history of fairly priced, high-quality beauty products. We have grown up with our customers, and thrive on the ability to help them preserve their inner and outer beauty. People today are looking for a reliable foundation that will enable them to feel good and prosper, now and into the future.” Concludes Lori with a twinkle in her eye and a smile: “There is no time for ‘bad hair’ days.”

The new Burlingame store will be kicking off Peninsula Beauty’s two month 50th SALE-abration, slated to take place at each of the stores. Throughout October and November, EVERY location will be offering in-store specials, scratchers and unique one-of-a-kind specialty items.

For many years, Lori has proudly supported Peninsula communities through donations and good solid business offering. Now, she is proud to extend her gratitude to her loyal customers and new customers by offering these amazing specials. So stop by any of the Peninsula Beauty locations and indulge yourself in all the new, trendy lines of products.

WHAT: Peninsula Beauty’s New Burlingame Store Opening / Ribbon Cutting
50th Year Anniversary SALE –abration (by invitation only)
WHY: In celebration of the new Burlingame store and the company’s 50th anniversary.
WHEN: September 24, 2009 (5-7 pm, with ribbon cutting at 5:30 by Mayor Keighran).
INFO: For more info on Peninsula Beauty, the new store and their special promotions in October and November, go to http://www.peninsulabeauty.com/

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